The conclusion of the proposal is like the final chord in a song. A song's conclusion gives the listener the final feeling, one that will be remembered forever. The same impact is true for proposal readers. As we conclude (no pun intended) the 03-part series, learn how to conclude a business proposal with these critical steps.
Writing a business proposal is classified into three parts. First you have to understand how to start a business proposal, then write the proposal, and then you have to craft a strong conclusion (not just a closing paragraph). We have already discussed Part I and Part II. Let us now examine Part III to wrap up our series.
Concluding the Business Proposal
Once you have carefully shaped your proposal and final points, there are several ways to end a proposal with an appropriate sign off. Mainly concentrate on summarizing the main point and restating the purpose.
- Past performance
- Categorize the relevant experience. We expect the reader to have assurance on us that we can follow through and implement the business plan correctly and adequately. We should try to show off our previous similar projects and explain the success we achieved.
- We might be restricted to share the client information because of confidentiality agreements yet, we can speak about our past experiences in general terms. For a sample, we can write, "Effectively provided Accounting and Payroll Services to 30 mid-sized businesses for the past five years."
- We are Strong Team
- Define who we will onboard into the project. We may not be able to handle every single thing. In such positions, we need to make them understand who we will hire to assist and also try to tell the Customer, how. Along with this we also need to explain how we will ensure that they are competent. If we are already aware of whom to hire, then we should include their resumes along with the business proposal.
- How we are different.
- Deliberately open up any anticipated opposition if any. Some business proposals might face opposition. For example, if our business proposal is to assist businesses by categorizing which employees they could fire, then we can expect opposition to rising. At the same time, if we propose to construct the company rebrand, then others in that company might obstruct it. Hence, we need to recognize and then counter any predicted opposition as: summarize the expected competitors, discuss the likelihood and raise counterarguments.
- End with a proper conclusion. The conclusion mainly depends not on the objective meaning of the passage, but the emotions aroused by the words. In the conclusion part, we should iterate the benefits of our proposal. We also need to include a deadline for the Customer to respond and hire us.
Nevertheless, some businesses have moved away from deadlines. Hence, we must search for other business proposals used in our industry to see what is standard. Along with this, we must pay attention to encourage the Customer to contact us with appropriate questions and to visit our website if they would like to seek more information about our business and accomplishments.
- References from previous customers
- Include proper references to the business proposal. If we refer to studies or other sources in our proposal, then we should cite them at the end under the references We should format them with proper standards set by the Customer or any APA style as such. This would allow the client to find what we are referring to and double-check that the cited information is accurate or not easily.
- Review, Review, Review
- Revise the business proposal at the end. After you conclude a business proposal, set the draft aside for a day or two and then review it. Search for typo errors and dropped words. To find out typos and missing words, we can read the document from the beginning to an end before sending out to the larger audience. Read the last sentence and then read the sentence before that.
- Finally try to Email Closing Lines with some eye-catchy statements such as "We would be delighted to have you as a customer," "We look forward to meeting your every need..." "We know our product is a perfect match for your needs...", etc.
Follow the measures before sending out the proposal
- Pay close attention to the numbers mentioned and make sure they are accurate.
- Review the Request for Proposal (RFP) and any other correspondence.
- Make sure our business proposal is not missing anything requested by the Customer.
- Shorten the proposal, if necessary. In short, let’s connect how Zbizlink supports end-to-end sales and the proposed solution. Single sign-in easy to use, Zbizlink enables you to share relevant content, track buyer deal, quickly produce error-free quotes and automate sales workflows and approvals.
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